Cunard has joined forces with travel technology company, ‘Cool Cousin’, which provides off-the-beaten track recommendations from locals in each port.
As experts, ‘Cool Cousin’ are local residents who make informed recommendations on what to do and where, from the best restaurants and hidden gems to city landmarks
Cool Cousin enhances the customer experience by making brands local. By leveraging technology and the power of local knowledge, Cool Cousin’s platform makes it easy to enable personalised travel experiences. The travel technology company’s human impact engine generates vetted recommendations from local insiders across the globe, producing beautifully designed guides and itineraries tailored to each brand’s guidelines.
Sam Cole, Shore Experiences Director, Cunard, said:
The Cunard customer is becoming ever more curious and adventurous, seeking authentic recommendations. These guides are powered by locals, which makes it easier for our guests to seek out unique experiences in every destination they visit.
Callum Hale-Thomson, Cool Cousin’s Vice President of Business Development, said:
We are delighted to be working with Cunard to help their guests unlock unforgettable local experiences in hundreds of ports across the globe. By leveraging machine learning, AI and the power of local knowledge, our dynamic sourcing engine identifies the best places to eat, drink and explore in each port, providing guests with a curated guide delivered straight to their mobile device.
Printed versions of the guides will be available for guests once on board, with this service being rolled out across the Cunard fleet between January and July.
The 200 destination guides can be downloaded 15 days before setting off, perfect for those keen to start planning and maximise their shore experience.